VTB Arena park
We developed a creative campaign for VTB Arena Park, a new district with Dinamo stadium, luxury apartments, business centres, museum, shopping mall and 7 other elements. The route «Arena for your Achievements» was chosen by the client. We worked on the idea, visualisation as well as photography production. The campaign started with promoting the apartments sector and is to be developed for all other VTB Arena Park elements later this year once they start being available the public. Our team was asked to create a brand architecture and brands for the group of subbrands of the complex. The brand book reflects the implementation of the Arena campaign into all types of collateral. www.vtb-arena.com

Услуги: Branding / Naming / Design / Advertising campaign / Production
Сектор: Недвижимость / Развитие